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LITTLE ROCK, Ark., Aug. 23, 2017 /Weed Wire/ — The Arkansas Cannabis Industry Association is proud to formally announce the hiring of Erin Holland, owner of Amplify, a newly-formed digital media and marketing company in Little Rock.

Erin will serve as Media Specialist and Membership Consultant for the ACIA. In this role, she will build and implement our media, marketing and event promotion strategies, and work with our board and industry professionals to develop a membership program for medical cannabis patients, physicians, and business leaders in the Arkansas cannabis industry.

“This is an important moment for our association, one I think every nonprofit strives to get to,” says Storm Nolan, ACIA President. “We knew Erin had the knowledge and experience we needed for this role, but what we didn’t anticipate was her passion for our cause. You can’t have the brains without the heart, it doesn’t work like that.” He adds, “We are confident Erin will be an enormous asset in reaching Arkansas medical cannabis patients, health professionals and business leaders looking for an ally who is willing to fight for them.”

Erin has a strong background in media, publishing, branding and advertising, with previous positions at the Arkansas Times, Sells Agency and Agency501. In these roles, she excelled in print and digital advertising and production, digital and traditional media buying, and social media content strategy. She also Co-Founded Little Rock for Bernie Sanders 2016, a grassroots organization created to promote the candidacy of Bernie Sanders throughout the 2016 presidential primaries. In this role, Erin organized community events and debate watch parties, distributed educational materials and managed the group’s social media accounts.

Erin is a graduate of State University of New York at Geneseo with bachelor of arts degrees in Psychology and Sociology.

For more information, please contact Erin Holland at erin@arcannabis.org.