Blackberry Cheesecake

Jenny Wichman

Jenny Wichman is the founder of Yew Yew, a company that designs stylish and functional smoking accessories and CBD products. Jenny is committed to using her platform to help change the narrative and end the stigma around cannabis. 

Jenny went to school for fashion merchandising in Nebraska. She then moved to New York City, New York, and got a job doing visual merchandising for 3.1 Phillip Lim. She began styling some photo shoots for the company and found that she really enjoyed it. From there, she built up a solid body of work and left her full-time job. 

At this point, she started freelancing and had more time to really think about what she was passionate about and what she wanted to do with her life. After reading a million Oprah quotes about following your passion and being your most authentic self, she realized she really has a love for all things cannabis and it has always been a positive thing in her life.

In 2017, she decided to take the plunge into the cannabis industry. With an art and fashion background, she stepped out of her comfort zone to design a pipe that could fit into her lifestyle, and boldly live on her countertop. Thus Yew Yew was born. 

She has designed her products to be discreet and sculptural, the quality and functionality are crucial to her. We definitely think that she crushed all of her goals. #YouGotThis